The Power of Instant Capital: How Selazar’s Asset Based Financing Differs from Traditional 3PLs

In the world of business where opportunities arise and evolve, being financially agile is important. It’s the difference between staying ahead of the curve and lagging behind. At Selazar, we understand that any thriving online business eventually needs to adapt, scale, and innovate. That’s why we’re excited to introduce you to a game-changing opportunity that sets us apart in the world of 3PL (Third-Party Logistics) providers: That is asset-based financing (ABF), also known as asset-based lending (ABL). 

We want to discuss the realm of instant capital and explore how Selazar’s approach to asset financing helps online retailers grow and evolve. This type of financial resourcefulness distinguishes us from traditional 3PLs and our top competitors. So, whether you’re a seasoned eCommerce entrepreneur or just dipping your toes into the digital marketplace, understanding access to instant capital should be understood and considered for your business pursuits. 

Let’s unravel the unique facets of Selazar’s asset-based financing and discover why it’s not just a convenient service but a transformative resource for eCommerce businesses looking to thrive in today’s competitive landscape.  


Table of contents 

  1. Introduction to Asset-based financing for eCommerce retailers 

  2. Selazar’s innovative approach to scaling your brand 

  3. Best ways to use asset finance for your eCommerce store 

  4. Your unique advantage with Selazar services and asset-based financing 


Introduction to Asset-Based Financing for Ecommerce Retailers 

Scaling operations, expanding product lines, reaching new markets, and providing faster and more efficient services all demand a steady stream of capital. However, traditional financing avenues can be slow, cumbersome, and laden with red tape, making them less than ideal for the agile eCommerce entrepreneur. 

Working capital is the lifeblood that keeps operations running smoothly. It’s the fuel that powers inventory procurement, seasonal fluctuations, technology upgrades, and more. Without a healthy influx of working capital, businesses can find themselves hamstrung, unable to capitalise on emerging market trends or invest in vital improvements. 

However, with the advent of 3PL asset-based financing, eCommerce businesses now have the ability to leverage their stock as collateral to gain access to much-needed working capital. Inventory for selling online isn’t just a collection of products waiting to be sold; it’s a potential source of immediate capital. These goods represent both your offering to customers and a hidden reservoir of untapped financial potential. 

Through our partners, online retailers can now apply for financing, using their stock as collateral. While terms and conditions naturally apply, the potential benefits are immense. Ecommerce businesses with Selazar can secure financing for up to £10 million, providing them with a substantial injection of money for scale and growth. 


Selazar’s innovative approach to scaling your brand 

Selazar has been a tech-focused startup for many years, forging a path in the 3PL world with innovative logistics services. Now Selazar sets the gold standard as the enterprise-ready, service-centred organisation offering a full 360 approach for eCommerce businesses. From optimised warehouse storage to picking and packing, last-mile delivery to reverse logistics, that’s just the tip of the iceberg – with numerous industry-recognised awards. The new approach to helping brands scale with asset-based financing while offering low monthly costs makes us the go-to source for everything for online selling, fulfilment, and financing.  

When we succeed, our clients succeed. The goal of Selazar since its inception has been to help online retailers scale and grow with ease. Unlike other brands such as FBA (Fulfilled by Amazon) our clients have less overhead costs. We will not charge extra startup costs or annual costs. We do not penalise clients for holding stock or give you a point score which may affect your sales (like FBA). Amazon withholds client information, restricting you from building a customer database to communicate with and retarget to grow sales. On average 60% of business revenue is repeat business. Your clients are your clients, and we simply want to help you grow and gain critical repetitive business. We handle your eCommerce fulfilment needs with expertise and cloud-based fulfilment software to make logistics automation more user-friendly – while you handle all other facets of your online business. You are in control with Selazar. For brand-focused sellers we also excel at custom packaging for that distinct unboxing experience.  

Custom packaging is an important facet of any company that practices and values brand affinity with unique marketing packaging. However, it’s more than that. Using custom packaging solutions helps to relay your brand messaging, identity, personality, and makes a lasting impression on customers. We understand this. It was critical we offer these specialised services to our clients – something not offered by every 3PL provider. 

Now as the only 3PL to offer financing with our third-party partner, we help our clients leverage their stock as a financial asset. We are essentially a one-stop shop for eCommerce brands to thrive in the exciting world of online shopping – helping to bolster a new age of 3PL logistics services 


Best ways to use asset finance for your eCommerce store 

ABF empowers eCommerce enterprises to expand operations, broaden portfolios, and explore other business possibilities. Let’s discuss the top ways to use financing and lending to reach new markets, explore the benefits of flexible capital, and scale operations.  


Scaling Operations 

Asset-based financing provides the financial means to expand operations. Ecommerce companies can use these funds to invest in more stock, increase product lines, or improve customer service. Moreover, asset-based financing can be allocated to marketing and advertising efforts, which is crucial for attracting more customers, increasing brand visibility, and driving sustainable sales growth. Furthermore, eCommerce businesses can invest in technology and infrastructure upgrades, including advanced platforms and customer relationship management (CRM) tools, to enhance overall operations and improve the customer experience. 


Reaching New Markets

Expanding into new geographic markets is a strategic move for eCommerce businesses seeking to grow their customer base and revenue. However, market entry often comes with significant upfront costs. Asset-based financing enables businesses to allocate resources to enter these new regions or countries. These funds can cover expenses related to localisation, marketing campaigns tailored to the target audience, and operation setup to ensure smooth operations in unfamiliar territories. 


Working Capital Flexibility

Cash flow management is a constant challenge for eCommerce businesses, which often experience fluctuations in revenue due to seasonality or market dynamics. Asset-based lending offers a flexible solution to this problem. It provides a revolving line of credit that businesses can draw on as needed, allowing them to manage cash flow effectively. 

During slow periods or off-seasons, eCommerce companies can access their asset-based credit line to cover operational expenses without relying solely on revenue from peak periods. This flexibility ensures that the business can navigate through periods of lower revenue without compromising on essential operations or growth opportunities. 


Your unique advantage with Selazar services and asset-based finance 

To conclude, Selazar presents a unique advantage to eCommerce businesses through our comprehensive suite of services and asset financing solutions. Our asset-based lending not only provides the crucial capital required for scaling operations, diversifying product lines, and expanding into new markets but also does so with the flexibility and speed necessary for success in the dynamic eCommerce landscape. When applying, terms and conditions do apply.

Beyond ABL, Selazar offers a full spectrum of services, including state-of-the-art fulfilment centres, precise picking and packing capabilities, custom packaging options, and rapid next-day delivery services. We understand that successful logistics outsourcing requires more than just financing—it necessitates a seamless integration of warehousing, order fulfilment, and delivery, all executed with precision and efficiency.

As your optimal fulfilment partner, Selazar is committed to helping eCommerce businesses thrive. Whether you’re seeking the financial resources to drive growth or the operational excellence to exceed customer expectations, our comprehensive offerings are designed to position you at the forefront of the eCommerce industry. We encourage you to consider Selazar as your trusted 3PL partner for fast and effective capital solutions and end-to-end logistical support. With Selazar, your success is our priority, and we’re here to empower your eCommerce journey to reach new heights. Contact us today. 

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